1911 Keeley Brewing Company Tin Litho Advertising Beer Tray / Serving Tray
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1911 Keeley Brewing Company Tin Litho Advertising Beer Tray / Serving Tray:
Very rare and very beautiful, original 1911 Keeley Brewing Co. of Chicago, Illinois Pre-Prohibition, Tin Lithographed Advertising Serving Tray featuring a fantastic image of a display depicting the interior of an 18th century Tavern that was erected by the Keeley Brewing Company at the 1911 Brewers International Exposition.
This rare and stunningly beautiful, Tin Litho Beer Tray measures 13" in diameter and features a fantastic image of three men gathered around a Tavern Table in an early Inn. A waiter is seen carrying drinks to the table and bottles of various brands of beer brewed by the Kelley Brewing Company can be seen on the table and on a shelf at the left. There are also various advertising signs in the tavern that advertise the Beers brewed by Keeley. The men in the scene seem somewhat stiff and almost posed - this look is explained by the caption at the bottom of the image that reads "Facsimile of Our Exhibit / Brewers International Exposition / October 1911". Text on the raised rim reads "Keeley Brewing Co. / Chicago" . There are also labels from four different Beers brewed by Keeley on the raised rim including "Yee Old Inn Ale", "Blue Bell Beer", "Barley Stout" and "Keeley's Malt Tonic".
This outstanding, Pre-Prohibition Keeley Brewing Company Advertising Beer Tray carries the mark of the manufacturer which reads "Kaufmann & Strauss Co. NY - 1528". The Chromolithography is of the VERY highest quality as would be expected from the outstanding craftsmen employed by this premier maker of tin lithographed advertising items.
The Second International Brewers' Congress was organized under the auspices of the United States Brewers' Association, and was held at Chicago. Illinois October 18-21, 1911. The sessions took place in the first Regimental Armory, the general meetings in the main hall and the section meetings in various smaller rooms. The meeting hall was within a few hundred feet of the Coliseum, at which (from October 12th to the 22nd) was held the American Exposition of Brewing Machinery, Materials and Products. Our guess is that this display was set up at the Coliseum exposition.
This very beautiful, 1911 Keeley Brewing Company Advertising Serving Tray is not a reproduction, reissue or restrike but is an original 1911 Serving Tray manufactured by Kaufmann & Strauss for the Brewing Company to advertise their Beer.
This rare and exceptionally beautiful, Pre-Prohibition Tin Lithograph Chicago Brewery Advertising Beer Tray is in excellent condition and displays beautifully. The Chromolithography is bright and bold - rich and warm and very attractive. There are no major scratches or areas of surface loss and the surface is stable. There are some tiny and unobtrusive surface blemishes to the image area and a couple of small spots of light discoloration on the rolled rim. There is a single, tiny spot of restoration of the floor of the Tavern at approx 5 o'clock. There is very little wear or surface loss to the rolled rim and overall the surface is very well preserved and displays beautifully. Please see the scans below for a good indication of the condition of this fantastic Chicago Brewery Beer Tray!!
A rare and very beautiful, original, 1911 Keeley Brewing Co. Tin Lithograph Advertising Beer Tray and a fantastic addition to any collection!!!
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