Vintage Men\'s Timex Gold Watch Mechanical With Speidel Band Excellent Working
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Vintage Men\'s Timex Gold Watch Mechanical With Speidel Band Excellent Working:
$9.95
Vintage Men\'s Timex Gold Watch Mechanical With Speidel Band Excellent Working Condition. The bezel is 1 3/8\" wide and it is a standard full size mens. It is marked Timex Water Resistant. The classic Speidel twist band is a perfect match in same gold color. Watch testa as working fine and is in clean solid complete condition. Vintage mechanical wind movement - not a modern quartz.
Timex Group USA, Inc. (formerly known as Timex Corporation) is an American manufacturer company founded in 1854. The company is now a wholly owned subsidiary of the Dutch conglomerate Timex Group B.V..
In 1854, the company was founded as the Waterbury Clock Company in nearby Waterbury, Connecticut. In 1944, the company was thought to have become insolvent, but it was reformed into Timex Corporation, being the only current successor.
Following the end of the Korean War in the 1950s, sales declined because of diminishing defense orders. United States Time Corporation President Lehmkuhl was convinced that an inexpensive watch that was both accurate and durable would be a marketing success. He felt that low cost could be accomplished through the combination of automation, precision tooling techniques used in making fuse timers, and a simpler design than that of higher-priced Swiss watches. Durability was accomplished through a new hard alloy, Armalloy, developed through wartime research. Armalloy was used to produce long wearing bearings, replacing the expensive jewels traditionally used in a watch\'s movement. These innovations led to the eventual public debut of the Timex brand in 1950, though the name was first used on a small trial shipment of nurses\' watches in 1945. The X suffix was used to \"convey U.S. Time\'s technological expertise and innovation\".
On 1 February 1959, Timex (at the time, still US Time Corporation) the firm Lacher & Co. AG, Pforzheim, Germany (the Laco brand) to acquire the electric watch technology developed by Laco. Timex also purchased the DUROWE (Deutsche Uhrenrohwerke) brand. On 1 September 1965, Timex sold Durowe to the Swiss movement manufacturer ETA SA.
The new watch movement design faced resistance from traditional jewelers. Lehmkuhl made two more decisions that proved pivotal to the company\'s long-term success. The company would go on to, or continue to pursue innovative marketing programs and develop new channels of distribution. A marketing decision was made to use the most credible newsman in the United States at that time, John Cameron Swayze, as a spokesperson for live torture tests on television with the tag line created by Russ Alben, \"Timex – Takes a Licking and keeps on Ticking\", a well-recognized campaign in advertising history. These commercials were developed by Hirshon Garfield as elaborations on tests originated by United States Time Corporation salesmen. The commercials included high-divers, water skiers, a dolphin, dishwashers, jackhammers, paint mixers and the propeller of an outboard motor, all torturing a Timex watch.
Despite resistance from jewelers because of the low 50% markup, consumer demand increased and new distribution channels were opened including department stores, cigar stands, drug stores and a host of other mass market outlets. By 1962, the Timex brand held the number one market share position in the United States where one out of every three watches sold was a Timex. Foreign markets were added with company sales offices in Canada, Mexico, France, Great Britain, Germany and Portugal as well as with distributors in about twenty other countries. Plants were built in the United States, Europe, and Asia.
Edwin H. Land, co-founder of Polaroid Corporation, contacted United States Time Corporation in 1948 in search of a manufacturer for his cameras. A strong relationship was forged between the companies in 1950 resulting in United States Time becoming the exclusive manufacturer of all Polaroid cameras worldwide through the 1970s, totaling more than 44 million cameras.
In recognition of the Timex brand\'s worldwide success, United States Time Corporation was renamed Timex Corporation on 1 July 1969.
In the 1970s and early 1980s, the American watch and clock industry was devastated by the arrival of cheap mechanical watches from the Far East, as well as the development of digital quartz watches pioneered by Japanese companies. Lehmkuhl retired in 1973 with no clear successor. Polaroid ended its contract with Timex in 1975 resulting in a layoff of 2,000 employees. New technology, in the form of electronic digital watches and quartz analog watches, was developing very rapidly, making Timex\'s mechanical watchmaking production facilities obsolete. Timex closed and consolidated worldwide operations, cutting the 30,000 employee workforce to 6,000. New competition, including Japanese companies, low-cost Hong Kong producers and large American companies such as Gillette, Texas Instruments and National Semi-Conductor were aggressively entering the business. The Disney license had expired and John Cameron Swayze retired from his role as spokesperson. The subcontracting business was rebuilt with new customers such as IBM, Hugin-Sweda and General Electric. In a joint venture with Sinclair Research Ltd., the company entered the home computer business, selling such computers as the Timex Sinclair 1000 and succeeding machines, modeled on the ZX81 and ZX Spectrum. In 1984 after declining sales amid a bruising price war with Commodore Business Machines, the company decided not to compete in that market any longer.
In the mid-1980s, Timex abandoned its development of various consumer products and refocused efforts specifically on timepieces. Product quality and fashionable design became essential to success in the mass market. Although Timex had a solid reputation for durable products, increased efforts were put behind quality improvement. Longer battery life, more durable gold plating, greater accuracy and more water resistant styles were some of the many improvements that were implemented. New quartz analog movements were created using fewer components, reducing overall production time and costs. Top athletes assisted in the design of sports watches for specific sports which led to the introduction of the Ironman Triathlon in 1986. Named for the Hawaiian triathlon the company had sponsored since 1984, the Ironman Triathlon became the most successful Timex watch in the post-mechanical watch era. Within its first year, Timex Ironman became the best-selling watch in the United States, and the world\'s largest selling sport watch for the next decade.
Following on the success of the Ironman Triathlon line, Timex introduced the Indiglo night light during the Christmas shopping season in 1992. Indiglo made headlines as a result of the 26 February, 1993 World Trade Center bombing, in which an office worker wearing a Timex with an Indiglo night light used its light to guide a group of evacuees down 40 dark flights of stairs, causing sales to immediately take off, leading to an increase in Timex\'s U.S. market share.
Timex Corporation acquired Callanen International, the producer of Guess Watches, in 1991 as part of its \"multi-brand strategy\". Timex and Disney reunited in 1993 to produce a new line of character watches called Disney Classics Collection. In 1994, Timex acquired the Nautica Watches license and introduced Timex Data Link. The Data Link PDA-type watch could receive contact and scheduling information from a sequence in a computer monitor\'s light using software developed with Microsoft. 1997 saw the introduction of the successful Timex Expedition brand, designed for rugged outdoor sports. Timex and Motorola introduced Beepwear in 1998, a watch with an integrated pager.
Vintage Men\'s Timex Gold Watch Mechanical With Speidel Band Excellent Working:
$9.95